With sights on creating a global foothold in the clean energy market, First Hydrogen approached Five Senses Branding to create a brand strategy and identity for its hydrogen fuel cell utility vehicle.
With an opportunity to be a first-to-market, this exciting opportunity left us hungry to create a compelling, talk-worth narrative and visual identity for this group comprised of global partners leading the hydrogen fuel-cell and vehicle design space.
Deliverables:
- Brand strategy including market research, positioning, value propositions and brand story development
- Visual identity including logo design, colour palette, imagery style, icon set and illustrations.
- Technical copywriting for a global audience for marketing communications / Investor Relations materials
- New website design and development (bi-lingual)
- Corporate presentation deck (English/German).
For more on First Hydrogen, visit firsthydrogen.com