As jewelry lovers, we were thrilled when Glee came to us asking for support with pushing this brand to new heights. We created a simple yet thoughtful brand refresh for them, bringing to life the clean and West Coast vibe that inspires this (in-house designed) line of affordable pieces for women of all ages:
- Refined name and new tagline
- New logo and customized symbol that was turned into a special one-time (re-launch) jewelry design
- Visual identity exploring the ‘elements’ of earth, wind and fire and supported by our tagline ‘Natural beauty brought to life’
- Design of new collateral for use at their large annual trade events – brochures, banners, cards
- Brand story to reflect the new company vision
- Creative direction for future photography to allow for a consistent social and online presence
Are you looking to freshen up the way you showcase your brand and products? Let’s get started!