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8 Sideways

With a background in wedding photography and a desire to expand into new areas of business, we supported these owners with a comprehensive new business model and brand:

  1. Market research and brand positioning
  2. A business model focused on leveraging existing experience and networks for immediate traction
  3. Creation of a tiered business and financial model – focused on immediate growth opportunities
  4. Creation of a new name, tagline, logo, and brand story
  5. Design of a highly-customized visual identity including unique icons and photo illustration overlays
  6. Development of a customer-centric offering focused on engagement and value-added offerings
  7. A comprehensive marketing plan to launch their new brand into the marketplace


Are you looking to pivot your business offering? Let’s chat.


Brand and Marketing Strategy, Brand Identity, Business Model, Infuencer Program, Market Research, Marketing Budget, Member Club, Name and Logo, Photography Business, Visual Identity, Website Design