With a background in wedding photography and a desire to expand into new areas of business, we supported these owners with a comprehensive new business model and brand:
- Market research and brand positioning
- A business model focused on leveraging existing experience and networks for immediate traction
- Creation of a tiered business and financial model – focused on immediate growth opportunities
- Creation of a new name, tagline, logo, and brand story
- Design of a highly-customized visual identity including unique icons and photo illustration overlays
- Development of a customer-centric offering focused on engagement and value-added offerings
- A comprehensive marketing plan to launch their new brand into the marketplace
Are you looking to pivot your business offering? Let’s chat.